Private Equity Firm Acquires Internet Brands In $640 Million Deal

Internet media company Internet Brands this morning announced that it has entered into a definitive merger agreement to be acquired by an affiliate of private equity investment firm Hellman & Friedman Capital Partners VI in a transaction valued at approximately $640 million.

Under the terms of the agreement, stockholders of NASDAQ-listed Internet Brands will receive $13.35 in cash for each outstanding share of common stock they own, a premium of approximately 46.5% over the closing price last Friday.

Internet Brands owns and operates more than 100 vertical websites, including,, and In total, Internet Brands claims these sites organically attract approximately 62 million unique visitors per month. The company was founded in 1998 by incubator Idealab.

When the company last posted its financial results, it reported revenues of $28.1 million in the second quarter of this year and net income of $4.6 million in second quarter.

Idealab, which beneficially owns approximately 19% of Internet Brands’ outstanding common stock and approximately 64% of the voting power of the company, has entered into a voting agreement with an affiliate of Hellman & Friedman relating to the merger agreement.

The merger deal is subject to stockholder approval, including approval by holders of a majority of the outstanding common stock not owned by Idealab and other parties, and customary closing conditions. The transaction is expected to close in the fourth quarter of 2010.

Debt financing commitments have been provided by Bank of America, N.A., BMO Capital Markets, GE Capital and RBC Capital Markets.

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